Technical Specifications

Right Ad The Right Size

Print Ad Specifications

AD SIZE
TRIM
LIVE/NON-BLEED
LIVE/WITH BLEED
BLEED
1/3 Vertical
2.325″ x 9.875″
2.2661″ x 9.625″
1/2 Horizontal
7.9″ x 4.75″
7.48″ x 4.5″
Full Page
7.875″ x 9.875″
7.6756″ x 9.625″
8.875″ x 10.875″
9″ x 11″
Spread
16.75″ x 9.875″
16.5″ x 9.7276″
17.75″ x 10.875″
18″ x 11″

E-Mail Specifications

Dedicated E-blast
  • 700 pixels maximum width
  • Advertiser provides full HTML and subject line
  • Advertiser self-hosts all images
E-Newsletter Banner
  • Dimensions: 700 pixels wide X 125 pixels high
  • One link included
  • File format: .jpg or .png
Themed E-blast
  • Position 1 Dimensions: 640 pixels wide X 200 pixels high
  • Position 2-3 Dimensions: 310 pixels wide X 200 pixels high
  • Title: 50 characters (including spaces)
  • Paragraph: 175 characters (including spaces)
  • Button Text: 25 characters (including spaces)
  • One link included
  • File format: .jpg or .png
  • Position 1: Full Page ad in e-book
  • Position 2-3: Half Page ad in e-book

Direct to Door Specifications

Box Inserts Mailed to HEDUA
  • Maximum height: 12″
  • Maximum width: 10″
  • Maximum weight: 8 oz.
HEDUA FREE Printing Inserts
  • Trim: 5.5 x 8.5 inches (landscape or portrait)
  • Live/bleed: 5.75 x 8.75 inches
  • File format: .jpg or .png
  • Required file resolution: 300 dpi
  • Color: CMYK 4/4
  • Files are required for both front and back.

Web Marketing Specifications

Website Leaderboard
  • Dimensions - Web: 728 pixels wide X 90 pixels high
  • Dimensions - Mobile: 410 pixels wide X 110 pixels high
  • One link included
  • Required file resolution: 72 dpi
  • File format: .jpg or .png
  • All ads must be under 500k
Sponsored Post
  • 500 word article
  • Company bio and (optional) author bio
  • Company logo
  • Product Image (optional)
  • Link to product or company website
  • Required file resolution: 72 dpi
  • File format: .jpg or .png

Social Media Specifications

Facebook Posts
  • Dimensions: 940 pixels wide X 788 pixels high
  • Up to 150 words
  • One link included
  • File format: .jpg or .png