Technical Specifications

Right Ad The Right Size

Print Ad Specifications

AD SIZE
LIVE
TRIM
BLEED
1/3 Vertical
2.5 in x 9.75 in
2.625 in x 9.875 in
1/2 Horizontal
7.75 in x 4.75 in
7.875 in x 4.875 in
1/2 Vertical
3.75 in x 9.75 in
3.875 in x 9.875 in
Full Page No Bleeds (White Border)
7.75 in x 9.75 in
7.875 in x 9.875 in
Full Page with Bleeds (.25 in)
8.75 in x 10.75 in
8.875 in x 10.875 in
9.125 in x 11.125 in
Spread No Bleeds (White Border)
16.625 in x 9.75 in
16.75 in x 9.875 in
Spread with Bleeds (.25 in)
17.625 in x 10.75 in
17.75 in x 10.875 in
18 in x 11.125 in

2018 Coupon Book

AD SIZE
LIVE
TRIM
BLEED
Full Page
5.875 in x 8.875 in
6 in x 9 in
6.25 in x 9.25 in
Half Page
5.875 in x 4.375 in
6 in x 4.5 in
6.25 in x 4.75 in

E-Mail Specifications

Dedicated E-blast
  • 700 pixels maximum width
  • Advertiser provides full HTML and subject line
  • Advertiser self-hosts all images
E-Newsletter Banner
  • Dimensions: 700 pixels wide X 125 pixels high
  • One link included
  • File format: .jpg or .png
Themed E-blast
  • Position 1 Dimensions: 640 pixels wide X 200 pixels high
  • Position 2-3 Dimensions: 310 pixels wide X 200 pixels high
  • Title: 50 characters (including spaces)
  • Paragraph: 175 characters (including spaces)
  • Button Text: 25 characters (including spaces)
  • One link included
  • File format: .jpg or .png
  • Position 1: Full Page ad in e-book
  • Position 2-3: Half Page ad in e-book

Direct to Door Specifications

Box Inserts Mailed to HEDUA
  • Maximum height: 9″
  • Maximum width: 6″
  • Maximum weight: 2 oz.
HEDUA FREE Printing Inserts
  • Trim: 5.5 x 8.5 inches (landscape or portrait)
  • Live/bleed: 5.75 x 8.75 inches
  • File format: .jpg or .png
  • Required file resolution: 300 dpi
  • Color: CMYK 4/4
  • Files are required for both front and back.

Web Marketing Specifications

Website Leaderboard
  • Dimensions - Web: 728 pixels wide X 90 pixels high
  • Dimensions - Mobile: 410 pixels wide X 110 pixels high
  • One link included
  • Required file resolution: 72 dpi
  • File format: .jpg or .png
  • All ads must be under 500k
Sponsored Post
  • 500 word article
  • Company bio and (optional) author bio
  • Company logo
  • Product Image (optional)
  • Link to product or company website
  • Required file resolution: 72 dpi
  • File format: .jpg or .png

Social Media Specifications

Facebook Posts
  • Dimensions: 940 pixels wide X 788 pixels high
  • Up to 150 words
  • One link included
  • File format: .jpg or .png